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Entrepreneurship

Starting a second business

Starting a business needs a lot of preparation, time and effort. Therefore, running two businesses at the same time means that your workload is even

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Entrepreneurship

Defining your brand identity

Defining your brand at the start of your business journey will help establish the direction your brand will grow in. Defining your brand involves identifying

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Entrepreneurship

Hiring a creative director

You have decided that your business needs an online presence, whether that means starting a website, a social media account, or both. What you need

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Entrepreneurship

Avoid undervaluing your services

Entrepreneurs might find themselves undervaluing their products and services as they might feel that customers will opt for a cheap option rather than a good

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Entrepreneurship

There is no ‘back to normal’

The pandemic forced businesses to change drastically. Adapting to practices which are technologically based became integral in order to maintain safe practices. Additionally, if businesses

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